Mediating role of task-related affective well-being in the influence of customer participation via self-service technologies on service outcomes
The study focuses on the role of task-related affective well-being in the influence of customer participation on service outcomes and the differential impact of customer participation types. Also, the study considers the critical intervention of customer knowledge and task complexity. A scenario-bas...
| Main Author: | Asokan Ajitha, Aswathy |
|---|---|
| Format: | Thesis |
| Published: |
Curtin University
2020
|
| Online Access: | http://hdl.handle.net/20.500.11937/81006 |
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