How could future professionals excel in wine tourism delivery? Evidence from wine regions in emerging economies
Purpose – The purpose of this study is to investigate the different traits, characteristics, and skills future professionals need to contemplate in order to address the demands of the competitive wine industry, more specifically, concerning the provision of wine tourism experiences. The insights...
| Main Authors: | , |
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| Format: | Journal Article |
| Published: |
Emerald
2020
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| Online Access: | http://hdl.handle.net/20.500.11937/80538 |
| _version_ | 1848764230127321088 |
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| author | Duarte Alonso, Abel Kok, Seng Kiat |
| author_facet | Duarte Alonso, Abel Kok, Seng Kiat |
| author_sort | Duarte Alonso, Abel |
| building | Curtin Institutional Repository |
| collection | Online Access |
| description | Purpose – The purpose of this study is to investigate the different traits, characteristics, and
skills future professionals need to contemplate in order to address the demands of the
competitive wine industry, more specifically, concerning the provision of wine tourism
experiences. The insights within self-determination theory are considered to develop more
robust understanding of this central theme.
Design/methodology/approach – The views of 32 winery representatives in ownership and
management roles, operating in two emerging economies were gathered through unstructured, face-to-face interviews conducted on-site.
Findings – Participants’ comments revealed five key dimensions illustrated, notably, through
attitudinal aspects (passion, empathy), knowledge-based (constant learning), strategy-based
(problem-solver), previous work experience, and adaptation-based. This last aspect
highlighted coping with the dynamic nature of the industry, while assimilating tasks or
learning by doing. These findings have important implications, in particular, for the future
delivery of wine tourism experiences.
Originality/value – By empirically examining an important knowledge gap associated with
the traits and characteristics of future wine tourism professionals, the study provides original
and valuable practical insights. From a theoretical point of view, the study proposes a model
originating from the findings and its associations with the revisited theoretical underpinnings. |
| first_indexed | 2025-11-14T11:16:03Z |
| format | Journal Article |
| id | curtin-20.500.11937-80538 |
| institution | Curtin University Malaysia |
| institution_category | Local University |
| last_indexed | 2025-11-14T11:16:03Z |
| publishDate | 2020 |
| publisher | Emerald |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | curtin-20.500.11937-805382020-10-12T03:57:57Z How could future professionals excel in wine tourism delivery? Evidence from wine regions in emerging economies Duarte Alonso, Abel Kok, Seng Kiat Purpose – The purpose of this study is to investigate the different traits, characteristics, and skills future professionals need to contemplate in order to address the demands of the competitive wine industry, more specifically, concerning the provision of wine tourism experiences. The insights within self-determination theory are considered to develop more robust understanding of this central theme. Design/methodology/approach – The views of 32 winery representatives in ownership and management roles, operating in two emerging economies were gathered through unstructured, face-to-face interviews conducted on-site. Findings – Participants’ comments revealed five key dimensions illustrated, notably, through attitudinal aspects (passion, empathy), knowledge-based (constant learning), strategy-based (problem-solver), previous work experience, and adaptation-based. This last aspect highlighted coping with the dynamic nature of the industry, while assimilating tasks or learning by doing. These findings have important implications, in particular, for the future delivery of wine tourism experiences. Originality/value – By empirically examining an important knowledge gap associated with the traits and characteristics of future wine tourism professionals, the study provides original and valuable practical insights. From a theoretical point of view, the study proposes a model originating from the findings and its associations with the revisited theoretical underpinnings. 2020 Journal Article http://hdl.handle.net/20.500.11937/80538 10.1108/IJCHM-04-2020-0354 Emerald fulltext |
| spellingShingle | Duarte Alonso, Abel Kok, Seng Kiat How could future professionals excel in wine tourism delivery? Evidence from wine regions in emerging economies |
| title | How could future professionals excel in wine tourism delivery? Evidence from wine regions in emerging economies |
| title_full | How could future professionals excel in wine tourism delivery? Evidence from wine regions in emerging economies |
| title_fullStr | How could future professionals excel in wine tourism delivery? Evidence from wine regions in emerging economies |
| title_full_unstemmed | How could future professionals excel in wine tourism delivery? Evidence from wine regions in emerging economies |
| title_short | How could future professionals excel in wine tourism delivery? Evidence from wine regions in emerging economies |
| title_sort | how could future professionals excel in wine tourism delivery? evidence from wine regions in emerging economies |
| url | http://hdl.handle.net/20.500.11937/80538 |