Data-driven creativity for screen production students: developing and testing learning materials involving audience biometrics

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Data-driven creativity for screen production students: developing and testing learning materials involving audience biometrics

This article presents the Data-Driven Creativity Project (DDCP) materials designed to enhance screen students’ understandings of how aesthetic choices impact the audience. The project first collected data on audience attention (eye-tracking), arousal (skin conductance level) and emotion (using facia...

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Bibliographic Details
Main Authors:	Bender, Stuart, Sung, Billy
Format:	Journal Article
Published:	2020
Online Access:	http://hdl.handle.net/20.500.11937/79955

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