Dispositions of Nostalgia

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Dispositions of Nostalgia

This research aims to (1) conduct a systematic literature review (SLR) on the subject domain of nostalgia within the marketing/advertising context. Specifically, the review concentrates on published studies from 1979 to 2019, (2) conceptualise and operationalise a conceptual framework (nostalgia-dis...

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Bibliographic Details
Main Author:	Nai, Sen Yang Israel
Format:	Thesis
Published:	Curtin University 2019
Online Access:	http://hdl.handle.net/20.500.11937/78805

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