APA (7th ed.) Citation

Beverland, M., Napoli, J., & Yakimova, R. (2007). Branding the business marketing offer: Exploring brand attributes in business markets. Emerald Group Publishing Limited.

Chicago Style (17th ed.) Citation

Beverland, M., Julie Napoli, and R. Yakimova. Branding the Business Marketing Offer: Exploring Brand Attributes in Business Markets. Emerald Group Publishing Limited, 2007.

MLA (9th ed.) Citation

Beverland, M., et al. Branding the Business Marketing Offer: Exploring Brand Attributes in Business Markets. Emerald Group Publishing Limited, 2007.