Identifying key wine product and wine tourism attributes in an ultra-peripheral wine region: Implications for wine consumers and wine tourism
This study contributes to the wine marketing and wine tourism literature, and examines the preferences and experiences of consumers of local wines and winery visitation in the ultra-peripheral wine region of La Palma Island, Spain. An online survey administered among consumers of local wines resulte...
| Main Authors: | Kok, Seng Kiat, Duarte Alonso, Abel |
|---|---|
| Format: | Journal Article |
| Published: |
Taylor & Francis (Routledge)
2020
|
| Online Access: | http://hdl.handle.net/20.500.11937/78385 |
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