APA (7th ed.) Citation

Sharma, P. (2012). Are Strong Brands a Source of Competitive Advantage in the Virtual World? IGI Global.

Chicago Style (17th ed.) Citation

Sharma, Piyush. Are Strong Brands a Source of Competitive Advantage in the Virtual World? IGI Global, 2012.

MLA (9th ed.) Citation

Sharma, Piyush. Are Strong Brands a Source of Competitive Advantage in the Virtual World? IGI Global, 2012.

Warning: These citations may not always be 100% accurate.