Ecotourism social media initiatives in China

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Ecotourism social media initiatives in China

The purpose of this study is to investigate the use of social media by ecotourism management agencies and how this potentially changes the relationship between the ecotourist and the natural environment. It examines the meaning of ecotourism and the way that social media shapes visitor perceptions a...

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Bibliographic Details
Main Authors:	Cheng, Mingming, Wong, I., Wearing, S., McDonald, M.
Format:	Journal Article
Published:	Routledge 2017
Online Access:	http://hdl.handle.net/20.500.11937/74338

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