Unhealthy sponsorship in sport: a case study of the AFL

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Unhealthy sponsorship in sport: a case study of the AFL

© 2018 The Authors Objective: To analyse the presence of unhealthy sponsorship on Australian Football League (AFL) club websites and player uniforms. Methods: An audit of AFL club websites and playing uniforms identified sponsors and used a traffic light system to categorise sponsors. Food and bever...

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Bibliographic Details
Main Authors:	Sartori, Ainslie, Stoneham, Melissa, Edmunds, Melinda
Format:	Journal Article
Published:	Wiley-Blackwell Publishing Asia 2018
Online Access:	http://hdl.handle.net/20.500.11937/71875

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