Pleasure: An under-utilised ‘P’ in social marketing for healthy eating

QR Code

Pleasure: An under-utilised ‘P’ in social marketing for healthy eating

The escalating obesity crisis has resulted in a wide range of efforts to develop more effective prevention approaches. This review article explores the potential for the concept of food pleasure to take centre stage in social marketing programs that aim to encourage healthy eating. Literature relati...

Full description

Bibliographic Details
Main Author:	Pettigrew, Simone
Format:	Journal Article
Published:	Elsevier BV 2015
Online Access:	http://hdl.handle.net/20.500.11937/7167

Similar Items

The pleasure in context
by: Duff, Cameron
Published: (2008)

Eat healthy and help the needy
by: Mohd. Israil, Khaliq Ahmad, et al.
Published: (2011)

Paediatric nurses and healthy eating promotion
by: Blake, Holly, et al.
Published: (2015)

Paediatric nurses and healthy eating promotion
by: Blake, Holly, et al.
Published: (2015)

Turkish soaps: understanding pleasure among Iranians and the underlying political economy
by: Matin, Alireza Azeri
Published: (2021)

Awareness programme to help students eat healthy
by: Eileen, Ng
Published: (2012)

Healthy eating: the preventive factors among Malaysians
by: Sharkawi, Ismawati, et al.
Published: (2014)

For My Own Pleasure and Delight
by: Hudson, Kirsten
Published: (2012)

Qualitative Research Methods in Social Marketing
by: Pettigrew, Simone, et al.
Published: (2011)

An Ecological Account of Seniors' Attitudes to Physical Activity: Social Marketing Implications
by: Pettigrew, Simone
Published: (2009)

Paediatric nurses' attitudes towards the promotion of healthy eating
by: Blake, Holly, et al.
Published: (2015)

Implementation of a policy to promote healthy eating in schools
by: McKenna, Mary L.
Published: (2000)

The influence of facebook social interaction on healthy eating behaviour and work productivity / Wong Wen Yin
by: Wong , Wen Yin
Published: (2020)

Self-objectification, body image disturbance, and eating disorder symptoms in young Australian children
by: Jongenelis, M., et al.
Published: (2014)

Improving parents' child-feeding practices: A social marketing challenge
by: Pettigrew, Simone, et al.
Published: (2012)

Using systems science to understand the determinants of inequities in healthy eating
by: Friel, S., et al.
Published: (2017)

Maintaining healthy eating behaviour: experiences and perceptions of young adults
by: Allom, V., et al.
Published: (2014)

Factors influencing healthy eating intention among Malaysian adults
by: Sharkawi, Ismawati
Published: (2014)

Materialising drugged pleasures: Practice, politics and care
by: Farrugia, Adrian, et al.
Published: (2017)

The civil service and the doctrine of holding office at pleasure.
by: Nik Mahmod, Nik Ahmad Kamal
Published: (2011)

The civil service and the doctrine of holding office at pleasure
by: Nik Mahmod, Nik Ahmad Kamal
Published: (2013)

Visual Pleasure In Pakistani Cinema (1947–2014)
by: Rizvi, Wajiha
Published: (2014)

'Kiddie drugs' and controlled pleasure: Recreational use of dexamphetamine in a social network of young Australians.
by: Moore, David, et al.
Published: (2009)

A design method based on social behaviours for pleasurable user experiences in human-computer interaction
by: Jung, J.H., et al.
Published: (2008)

Paediatric nurses’ attitudes towards the promotion of healthy eating in children and their families.
by: Patterson, Joanna Charlotte
Published: (2013)

Engaging South Australian local governments in the development of healthy eating policies
by: Matwiejczyk, L., et al.
Published: (2017)

Process evaluation of an innovative healthy eating website promoting the Mediterranean diet
by: Papadaki, A., et al.
Published: (2006)

Children's perceived and ideal body images: Social marketing implications
by: Pettigrew, Simone, et al.
Published: (2010)

Validation of the Malay version of the anticipatory and consummatory interpersonal pleasure scale (ACIPS): Comparison between schizophrenia patients and healthy subjects / Kohini C Balasingam
by: Kohini, C Balasingam
Published: (2021)

Mature Adults’ Attitudes to Mental Health Service Utilisation.
by: Pettigrew, Simone, et al.
Published: (2010)

Reading girls reading pleasure : reading, adolescence and femininity
by: Armstrong, Nancy Jane
Published: (2009)

Homme Fatal: Illegitimate Pleasures in Darkly Dreaming Dexter
by: Buchbinder, David, et al.
Published: (2013)

Privileging pleasure: Temazepam injection in a heroin marketplace
by: Dwyer, Robyn
Published: (2008)

Childbirth in Pleasure and Ecstasy: A Fountain of Hormones and Chemicals
by: Khajehei, Marjan, et al.
Published: (2012)

Trauma, damage and pleasure: Rethinking problematic drug use
by: Valentine, K., et al.
Published: (2008)

Teachable moments in the promotion of healthy eating habits, during pregnancy and early childhood
by: Pearce, Jo
Published: (2022)

Intention towards vegetarian diet in Malaysia as a concern of healthy eating lifestyle
by: Islam, Md. Jahirul
Published: (2018)

Applying the theory of planned behavior to healthy eating intention among Malaysian adults
by: Sharkawi, Ismawati, et al.
Published: (2021)

What would make children read for pleasure more frequently?
by: Merga, Margaret
Published: (2017)

'Enjoying the kick': Locating pleasure within the drug consumption room
by: Duncan, T., et al.
Published: (2017)