Understanding the equilibrium dynamics of European broadband diffusion

This study examines the equilibrium dynamics of European broadband markets within a simultaneous demand and supply model. Unlike alternative reduced-form approaches, our model explicitly incorporates key features of the demand for network services: a bell-shaped distribution of heterogeneous consume...

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Main Authors: Suenaga, Hiroaki, Madden, Gary
Format: Journal Article
Published: Routledge 2018
Online Access:http://hdl.handle.net/20.500.11937/71304
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author Suenaga, Hiroaki
Madden, Gary
author_facet Suenaga, Hiroaki
Madden, Gary
author_sort Suenaga, Hiroaki
building Curtin Institutional Repository
collection Online Access
description This study examines the equilibrium dynamics of European broadband markets within a simultaneous demand and supply model. Unlike alternative reduced-form approaches, our model explicitly incorporates key features of the demand for network services: a bell-shaped distribution of heterogeneous consumers and presence of network effects. Our empirical analysis of European countries reveals that although the demand for broadband services exhibits strong network effects they are not ‘strong enough’ to archive critical mass in these markets. Furthermore, the systems equilibrium dynamics show that even though the technology is introduced at very high prices initially, the expansion of suppliers’ infrastructure investment reduces the equilibrium prices rapidly in the first few years. This price reduction, combined with strong network effects, stimulates expansion of the subscription base until consumers at the peak of the distribution enter the market. Convergence to the steady state happens at around 8 years for service price and 15 years for subscription. Comparative static analysis illustrates that steady state equilibrium subscription relates positively to national population density, inter-platform concentration, and the share of unbundled local loop, while the equilibrium price relates inversely to these factors. Other supply and demand factors (viz. intra-platform concentration, income and education) have minimal impact on the steady state equilibrium.
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spelling curtin-20.500.11937-713042019-02-08T05:25:53Z Understanding the equilibrium dynamics of European broadband diffusion Suenaga, Hiroaki Madden, Gary This study examines the equilibrium dynamics of European broadband markets within a simultaneous demand and supply model. Unlike alternative reduced-form approaches, our model explicitly incorporates key features of the demand for network services: a bell-shaped distribution of heterogeneous consumers and presence of network effects. Our empirical analysis of European countries reveals that although the demand for broadband services exhibits strong network effects they are not ‘strong enough’ to archive critical mass in these markets. Furthermore, the systems equilibrium dynamics show that even though the technology is introduced at very high prices initially, the expansion of suppliers’ infrastructure investment reduces the equilibrium prices rapidly in the first few years. This price reduction, combined with strong network effects, stimulates expansion of the subscription base until consumers at the peak of the distribution enter the market. Convergence to the steady state happens at around 8 years for service price and 15 years for subscription. Comparative static analysis illustrates that steady state equilibrium subscription relates positively to national population density, inter-platform concentration, and the share of unbundled local loop, while the equilibrium price relates inversely to these factors. Other supply and demand factors (viz. intra-platform concentration, income and education) have minimal impact on the steady state equilibrium. 2018 Journal Article http://hdl.handle.net/20.500.11937/71304 10.1080/00036846.2018.1490002 Routledge restricted
spellingShingle Suenaga, Hiroaki
Madden, Gary
Understanding the equilibrium dynamics of European broadband diffusion
title Understanding the equilibrium dynamics of European broadband diffusion
title_full Understanding the equilibrium dynamics of European broadband diffusion
title_fullStr Understanding the equilibrium dynamics of European broadband diffusion
title_full_unstemmed Understanding the equilibrium dynamics of European broadband diffusion
title_short Understanding the equilibrium dynamics of European broadband diffusion
title_sort understanding the equilibrium dynamics of european broadband diffusion
url http://hdl.handle.net/20.500.11937/71304