Lwin, M. (2013). Conceptualising guilt appeals in advertising: The mediating roles of inferences of manipulative intent and attitude towards advertising. Curtin University.
Chicago Style (17th ed.) CitationLwin, Michael. Conceptualising Guilt Appeals in Advertising: The Mediating Roles of Inferences of Manipulative Intent and Attitude Towards Advertising. Curtin University, 2013.
MLA (9th ed.) CitationLwin, Michael. Conceptualising Guilt Appeals in Advertising: The Mediating Roles of Inferences of Manipulative Intent and Attitude Towards Advertising. Curtin University, 2013.
Warning: These citations may not always be 100% accurate.