Varan, D., Murphy, J., Hofacker, C., Robinson, J., Potter, R., & Bellman, S. (2013). What Works Best When Combining Television Sets, PCs, Tablets, or Mobile Phones? How Synergies Across Devices Result From Cross-Device Effects and Cross-Format Synergies. World Advertising Research Center.
Chicago Style (17th ed.) CitationVaran, D., Jamie Murphy, C. Hofacker, J. Robinson, R. Potter, and S. Bellman. What Works Best When Combining Television Sets, PCs, Tablets, or Mobile Phones? How Synergies Across Devices Result From Cross-Device Effects and Cross-Format Synergies. World Advertising Research Center, 2013.
MLA (9th ed.) CitationVaran, D., et al. What Works Best When Combining Television Sets, PCs, Tablets, or Mobile Phones? How Synergies Across Devices Result From Cross-Device Effects and Cross-Format Synergies. World Advertising Research Center, 2013.