Cultural Exports, Creative Strategies and Collaborations in the Mainland Chinese Market

The authors examine how Chinese film and television companies have collaborated with their counterparts in South Korea during the past decade. The first part of the chapter challenges the concept of cultural and media ‘flows’, arguing that processes and technologies have probably been more instrumen...

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Main Authors: Keane, Michael, Yecies, B.
Format: Book Chapter
Published: Springer Nature 2018
Online Access:http://hdl.handle.net/20.500.11937/69291
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author Keane, Michael
Yecies, B.
author_facet Keane, Michael
Yecies, B.
author_sort Keane, Michael
building Curtin Institutional Repository
collection Online Access
description The authors examine how Chinese film and television companies have collaborated with their counterparts in South Korea during the past decade. The first part of the chapter challenges the concept of cultural and media ‘flows’, arguing that processes and technologies have probably been more instrumental in transforming the Chinese media industries. Whereas the generic term ‘flows’ applies to finished content, an increase in film co-production and formatting activity in the television industry between the two nations leads us to examine other factors including professional relationships and the exchange of creative ideas and technology. The next section looks at the Chinese government’s ‘going out’ strategy through the 2014 film co-production agreement with South Korea, and the post-production collaboration that followed it. We then examine some examples of television collaboration and how this is helping to raise China’s profile in East Asia, where it is inevitably tarred with the negative image of the Chinese Communist Party. The question that arises is: will such East Asian collaboration efforts enable or impede China’s media dream of reaching out to the world stage?
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spelling curtin-20.500.11937-692912018-06-29T12:29:09Z Cultural Exports, Creative Strategies and Collaborations in the Mainland Chinese Market Keane, Michael Yecies, B. The authors examine how Chinese film and television companies have collaborated with their counterparts in South Korea during the past decade. The first part of the chapter challenges the concept of cultural and media ‘flows’, arguing that processes and technologies have probably been more instrumental in transforming the Chinese media industries. Whereas the generic term ‘flows’ applies to finished content, an increase in film co-production and formatting activity in the television industry between the two nations leads us to examine other factors including professional relationships and the exchange of creative ideas and technology. The next section looks at the Chinese government’s ‘going out’ strategy through the 2014 film co-production agreement with South Korea, and the post-production collaboration that followed it. We then examine some examples of television collaboration and how this is helping to raise China’s profile in East Asia, where it is inevitably tarred with the negative image of the Chinese Communist Party. The question that arises is: will such East Asian collaboration efforts enable or impede China’s media dream of reaching out to the world stage? 2018 Book Chapter http://hdl.handle.net/20.500.11937/69291 Springer Nature restricted
spellingShingle Keane, Michael
Yecies, B.
Cultural Exports, Creative Strategies and Collaborations in the Mainland Chinese Market
title Cultural Exports, Creative Strategies and Collaborations in the Mainland Chinese Market
title_full Cultural Exports, Creative Strategies and Collaborations in the Mainland Chinese Market
title_fullStr Cultural Exports, Creative Strategies and Collaborations in the Mainland Chinese Market
title_full_unstemmed Cultural Exports, Creative Strategies and Collaborations in the Mainland Chinese Market
title_short Cultural Exports, Creative Strategies and Collaborations in the Mainland Chinese Market
title_sort cultural exports, creative strategies and collaborations in the mainland chinese market
url http://hdl.handle.net/20.500.11937/69291