Customer and hospitality service-provider dramas: Stories, experiential learning exercises, and deep assessment
Copyright © 2018 by Emerald Publishing Limited. This chapter is the introduction to the 26 trade-tale case studies in the present volume. Face-to-face, telephone, and written interactions between salespersons and customers and service-providers and customers occur frequently in everyday life. Succes...
| Main Authors: | , , , |
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| Format: | Book Chapter |
| Published: |
2017
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| Online Access: | http://hdl.handle.net/20.500.11937/65677 |
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