The complexity turn to modeling firm heterogeneity in corporate social and financial performance

© Springer International Publishing AG 2017. All rights reserved. Prior research on the association between corporate social performance (CSP) and corporate financial performance (CFP) includes conflicting perspectives and inconclusive findings as to whether or not CSP has a positive, negative, or n...

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Main Authors: Isaksson, L., Woodside, Arch
Format: Book Chapter
Published: 2017
Online Access:http://hdl.handle.net/20.500.11937/63502
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author Isaksson, L.
Woodside, Arch
author_facet Isaksson, L.
Woodside, Arch
author_sort Isaksson, L.
building Curtin Institutional Repository
collection Online Access
description © Springer International Publishing AG 2017. All rights reserved. Prior research on the association between corporate social performance (CSP) and corporate financial performance (CFP) includes conflicting perspectives and inconclusive findings as to whether or not CSP has a positive, negative, or neutral association with CFP. While Wang et al. (2015) meta-analysis confirms the relationship between CSP and CFP to be significant and positive, in some contexts CSP and CFP associate negatively; CSP may need to receive "good management" support to yield positive financial outcomes [Luo and Bhattacharya (J Mark 73:198-213, 2009)]. The study here tests and supports the perspective that "good management" occurs in configurations (i.e., business models) with high CSP to indicate high CFP. A configurational theoretical stance implies that recipes of bad management with high or low CSP are likely to associate with low CFP. Configurational analysis supports this theoretical perspective. Building from complexity theory, a configurational analysis includes the propositions that complex multiple recipes lead to the same outcome (equifinality tenet) whereby variables (ingredients) found to associate causally in one configuration may be absent in another recipe or even inversely related in a third recipe associated with this same outcome. The present study employs a mixed methods research design (using surveys of senior executives, independent CSP firm assessments using ESG factors (environment, social (or human rights), and governance), and analysis of corporate annual reports of 82 mostly highly-global Swedish firms). The study overcomes the mismatch between case-level theory proposals and variable-based data analyses that is widespread in the relevant literature. The study's findings support the core tenets of complexity theory.
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spelling curtin-20.500.11937-635022018-02-06T07:40:07Z The complexity turn to modeling firm heterogeneity in corporate social and financial performance Isaksson, L. Woodside, Arch © Springer International Publishing AG 2017. All rights reserved. Prior research on the association between corporate social performance (CSP) and corporate financial performance (CFP) includes conflicting perspectives and inconclusive findings as to whether or not CSP has a positive, negative, or neutral association with CFP. While Wang et al. (2015) meta-analysis confirms the relationship between CSP and CFP to be significant and positive, in some contexts CSP and CFP associate negatively; CSP may need to receive "good management" support to yield positive financial outcomes [Luo and Bhattacharya (J Mark 73:198-213, 2009)]. The study here tests and supports the perspective that "good management" occurs in configurations (i.e., business models) with high CSP to indicate high CFP. A configurational theoretical stance implies that recipes of bad management with high or low CSP are likely to associate with low CFP. Configurational analysis supports this theoretical perspective. Building from complexity theory, a configurational analysis includes the propositions that complex multiple recipes lead to the same outcome (equifinality tenet) whereby variables (ingredients) found to associate causally in one configuration may be absent in another recipe or even inversely related in a third recipe associated with this same outcome. The present study employs a mixed methods research design (using surveys of senior executives, independent CSP firm assessments using ESG factors (environment, social (or human rights), and governance), and analysis of corporate annual reports of 82 mostly highly-global Swedish firms). The study overcomes the mismatch between case-level theory proposals and variable-based data analyses that is widespread in the relevant literature. The study's findings support the core tenets of complexity theory. 2017 Book Chapter http://hdl.handle.net/20.500.11937/63502 10.1007/978-3-319-47028-3_6 restricted
spellingShingle Isaksson, L.
Woodside, Arch
The complexity turn to modeling firm heterogeneity in corporate social and financial performance
title The complexity turn to modeling firm heterogeneity in corporate social and financial performance
title_full The complexity turn to modeling firm heterogeneity in corporate social and financial performance
title_fullStr The complexity turn to modeling firm heterogeneity in corporate social and financial performance
title_full_unstemmed The complexity turn to modeling firm heterogeneity in corporate social and financial performance
title_short The complexity turn to modeling firm heterogeneity in corporate social and financial performance
title_sort complexity turn to modeling firm heterogeneity in corporate social and financial performance
url http://hdl.handle.net/20.500.11937/63502