Do motor vehicle advertisements that promote vehicle performance attributes also promote undesirable driving behaviour?

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Do motor vehicle advertisements that promote vehicle performance attributes also promote undesirable driving behaviour?

In response to concerns that motor vehicle advertising may have a negative influence on audiences’ driving attitudes, many countries have adopted Codes of Ethics with respect to motor vehicle advertising. Most Codes restrict explicit depictions relating to power, speed and acceleration but do not ne...

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Bibliographic Details
Main Authors:	Donovan, Robert, Fielder, Lynda, Ouschan, Robyn
Format:	Journal Article
Published:	John Wiley & Sons, Ltd. 2011
Online Access:	http://hdl.handle.net/20.500.11937/62153

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