Constructing purchase intention model for foreign banks operating within Indonesia
Indonesia is a developing economy and reliant upon foreign direct investment to increase its economic outlook. However, being located in a strategic position between Asia, Australasia and Oceania has made it an attractive proposition for foreign banks such as Citibank, HSBC, Standard Chartered. Desp...
| Main Authors: | , , , |
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| Other Authors: | |
| Format: | Conference Paper |
| Published: |
Electronic Business Management Society
2011
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| Subjects: | |
| Online Access: | http://hdl.handle.net/20.500.11937/62143 |
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