Characteristics of healthy weight advertisements in three countries

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Characteristics of healthy weight advertisements in three countries

© 2017 Public Health Association of Australia. Objective: High rates of population obesity have resulted in the dissemination of mass media campaigns that focus on achieving and maintaining a healthy weight. The aim of the present study was to analyse advertising techniques used in such campaigns to...

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Bibliographic Details
Main Authors:	Pettigrew, Simone, Talati, Zenobia, Henriques, Isla, Morley, B., Ball, K.
Format:	Journal Article
Published:	Wiley-Blackwell Publishing Asia 2018
Online Access:	http://hdl.handle.net/20.500.11937/61749

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