A parsimonious destination loyalty model of Cox’s Bazar, Bangladesh
This paper has focused in developing a parsimonioustourism destination loyalty model based on theoretical andempiricalevidence. Information Processing Theory,Theory of Reasoned Action, and Theory of Planned Behaviour have been considered as ground for developing the model. Nine factors -perceived i...
| Main Authors: | , , |
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| Other Authors: | |
| Format: | Conference Paper |
| Published: |
University of South Australia
2011
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| Subjects: | |
| Online Access: | http://hdl.handle.net/20.500.11937/61662 |
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