A parsimonious destination loyalty model of Cox’s Bazar, Bangladesh
This paper has focused in developing a parsimonioustourism destination loyalty model based on theoretical andempiricalevidence. Information Processing Theory,Theory of Reasoned Action, and Theory of Planned Behaviour have been considered as ground for developing the model. Nine factors -perceived i...
| Main Authors: | , , |
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| Other Authors: | |
| Format: | Conference Paper |
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University of South Australia
2011
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| Subjects: | |
| Online Access: | http://hdl.handle.net/20.500.11937/61662 |
| _version_ | 1848760703441174528 |
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| author | Quaddus, Mohammed Shanka, Tekle Hossain, Enayet |
| author2 | Michael Gross |
| author_facet | Michael Gross Quaddus, Mohammed Shanka, Tekle Hossain, Enayet |
| author_sort | Quaddus, Mohammed |
| building | Curtin Institutional Repository |
| collection | Online Access |
| description | This paper has focused in developing a parsimonioustourism destination loyalty model based on theoretical andempiricalevidence. Information Processing Theory,Theory of Reasoned Action, and Theory of Planned Behaviour have been considered as ground for developing the model. Nine factors -perceived intrinsic cue, perceived destination brand image, perceived warranty, perceived price, perceived quality, perceived risk, perceived sacrifice, perceived satisfaction, and perceived destination loyalty - have been adopted to develop the model. To test the proposed model,data will be collected from the world’s longest sandy beach Cox’s Bazar,Bangladesh as a case application. The expected outcome of the study will contribute in enhancing the causal relationship among the factors, theoretically. Besides, these factors may be appeared as important in order to examine the structured destination loyalty model. This study will be helpful for destination operators and policy makers in formulating policies and business strategies. It will thus be supportive to improve present condition of tourism destination loyalty factors, particularly beach based destinations of Least Developed Countries (LDC’s) like Bangladesh. |
| first_indexed | 2025-11-14T10:20:00Z |
| format | Conference Paper |
| id | curtin-20.500.11937-61662 |
| institution | Curtin University Malaysia |
| institution_category | Local University |
| last_indexed | 2025-11-14T10:20:00Z |
| publishDate | 2011 |
| publisher | University of South Australia |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | curtin-20.500.11937-616622018-02-01T05:19:11Z A parsimonious destination loyalty model of Cox’s Bazar, Bangladesh Quaddus, Mohammed Shanka, Tekle Hossain, Enayet Michael Gross extrinsic cues intrinsic cues parsimonious destination loyalty model This paper has focused in developing a parsimonioustourism destination loyalty model based on theoretical andempiricalevidence. Information Processing Theory,Theory of Reasoned Action, and Theory of Planned Behaviour have been considered as ground for developing the model. Nine factors -perceived intrinsic cue, perceived destination brand image, perceived warranty, perceived price, perceived quality, perceived risk, perceived sacrifice, perceived satisfaction, and perceived destination loyalty - have been adopted to develop the model. To test the proposed model,data will be collected from the world’s longest sandy beach Cox’s Bazar,Bangladesh as a case application. The expected outcome of the study will contribute in enhancing the causal relationship among the factors, theoretically. Besides, these factors may be appeared as important in order to examine the structured destination loyalty model. This study will be helpful for destination operators and policy makers in formulating policies and business strategies. It will thus be supportive to improve present condition of tourism destination loyalty factors, particularly beach based destinations of Least Developed Countries (LDC’s) like Bangladesh. 2011 Conference Paper http://hdl.handle.net/20.500.11937/61662 University of South Australia restricted |
| spellingShingle | extrinsic cues intrinsic cues parsimonious destination loyalty model Quaddus, Mohammed Shanka, Tekle Hossain, Enayet A parsimonious destination loyalty model of Cox’s Bazar, Bangladesh |
| title | A parsimonious destination loyalty model of Cox’s Bazar, Bangladesh |
| title_full | A parsimonious destination loyalty model of Cox’s Bazar, Bangladesh |
| title_fullStr | A parsimonious destination loyalty model of Cox’s Bazar, Bangladesh |
| title_full_unstemmed | A parsimonious destination loyalty model of Cox’s Bazar, Bangladesh |
| title_short | A parsimonious destination loyalty model of Cox’s Bazar, Bangladesh |
| title_sort | parsimonious destination loyalty model of cox’s bazar, bangladesh |
| topic | extrinsic cues intrinsic cues parsimonious destination loyalty model |
| url | http://hdl.handle.net/20.500.11937/61662 |