Kawaii discourse: The semantics of a Japanese cultural keyword and its social elaboration

Providing new case studies, the volume showcases the diversity of ways in which cultural logics form and shape discourse. The Natural Semantic Metalanguage (NSM) approach is used as a unifying framework for the studies.

Bibliographic Details
Main Author: Asano-Cavanagh, Yuko
Format: Book Chapter
Published: 2017
Online Access:https://benjamins.com/#home
http://hdl.handle.net/20.500.11937/57794
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author Asano-Cavanagh, Yuko
author_facet Asano-Cavanagh, Yuko
author_sort Asano-Cavanagh, Yuko
building Curtin Institutional Repository
collection Online Access
description Providing new case studies, the volume showcases the diversity of ways in which cultural logics form and shape discourse. The Natural Semantic Metalanguage (NSM) approach is used as a unifying framework for the studies.
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format Book Chapter
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institution Curtin University Malaysia
institution_category Local University
last_indexed 2025-11-14T10:10:24Z
publishDate 2017
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spelling curtin-20.500.11937-577942017-11-20T08:58:24Z Kawaii discourse: The semantics of a Japanese cultural keyword and its social elaboration Asano-Cavanagh, Yuko Providing new case studies, the volume showcases the diversity of ways in which cultural logics form and shape discourse. The Natural Semantic Metalanguage (NSM) approach is used as a unifying framework for the studies. 2017 Book Chapter http://hdl.handle.net/20.500.11937/57794 10.1075/pbns.277.09asa https://benjamins.com/#home restricted
spellingShingle Asano-Cavanagh, Yuko
Kawaii discourse: The semantics of a Japanese cultural keyword and its social elaboration
title Kawaii discourse: The semantics of a Japanese cultural keyword and its social elaboration
title_full Kawaii discourse: The semantics of a Japanese cultural keyword and its social elaboration
title_fullStr Kawaii discourse: The semantics of a Japanese cultural keyword and its social elaboration
title_full_unstemmed Kawaii discourse: The semantics of a Japanese cultural keyword and its social elaboration
title_short Kawaii discourse: The semantics of a Japanese cultural keyword and its social elaboration
title_sort kawaii discourse: the semantics of a japanese cultural keyword and its social elaboration
url https://benjamins.com/#home
http://hdl.handle.net/20.500.11937/57794