Mediating effects of study outcomes on student experience and loyalty: A comparison of home and international students

This paper aims to examine whether expectations of the student experience have an impact on student loyalty that is mediated by expectations of study outcomes at their university. To achieve this, a 15-minute pen and paper survey was self-administered to a convenience sample of students at a major u...

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Main Authors: Quintal, Vanessa, Shanka, Tekle, Chuanuwatanakul, Pattamaporn
Format: Journal Article
Published: IGI Publishing 2012
Subjects:
Online Access:http://hdl.handle.net/20.500.11937/5542
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author Quintal, Vanessa
Shanka, Tekle
Chuanuwatanakul, Pattamaporn
author_facet Quintal, Vanessa
Shanka, Tekle
Chuanuwatanakul, Pattamaporn
author_sort Quintal, Vanessa
building Curtin Institutional Repository
collection Online Access
description This paper aims to examine whether expectations of the student experience have an impact on student loyalty that is mediated by expectations of study outcomes at their university. To achieve this, a 15-minute pen and paper survey was self-administered to a convenience sample of students at a major university in Western Australia. The total sample size was 400 students, with 200 students each drawn from the home and international student populations. Findings suggest the university’s image and facilities that prepare students for career, personal and academic development were positively related to home student loyalty, while teaching and support services that prepare students for career development were positively related to both home and international students’ loyalty. Since the global trend is toward a customer-oriented model, universities can remain competitive by providing the ‘gestalt’ student experience that helps students to achieve their study outcomes and develop loyalty toward their university.
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institution Curtin University Malaysia
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publishDate 2012
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spelling curtin-20.500.11937-55422017-09-13T16:06:09Z Mediating effects of study outcomes on student experience and loyalty: A comparison of home and international students Quintal, Vanessa Shanka, Tekle Chuanuwatanakul, Pattamaporn Student Loyalty Home and International Studies Student Experience Study Outcomes Higher Education This paper aims to examine whether expectations of the student experience have an impact on student loyalty that is mediated by expectations of study outcomes at their university. To achieve this, a 15-minute pen and paper survey was self-administered to a convenience sample of students at a major university in Western Australia. The total sample size was 400 students, with 200 students each drawn from the home and international student populations. Findings suggest the university’s image and facilities that prepare students for career, personal and academic development were positively related to home student loyalty, while teaching and support services that prepare students for career development were positively related to both home and international students’ loyalty. Since the global trend is toward a customer-oriented model, universities can remain competitive by providing the ‘gestalt’ student experience that helps students to achieve their study outcomes and develop loyalty toward their university. 2012 Journal Article http://hdl.handle.net/20.500.11937/5542 10.4018/ijtem.2012070102 IGI Publishing restricted
spellingShingle Student Loyalty
Home and International Studies
Student Experience
Study Outcomes
Higher Education
Quintal, Vanessa
Shanka, Tekle
Chuanuwatanakul, Pattamaporn
Mediating effects of study outcomes on student experience and loyalty: A comparison of home and international students
title Mediating effects of study outcomes on student experience and loyalty: A comparison of home and international students
title_full Mediating effects of study outcomes on student experience and loyalty: A comparison of home and international students
title_fullStr Mediating effects of study outcomes on student experience and loyalty: A comparison of home and international students
title_full_unstemmed Mediating effects of study outcomes on student experience and loyalty: A comparison of home and international students
title_short Mediating effects of study outcomes on student experience and loyalty: A comparison of home and international students
title_sort mediating effects of study outcomes on student experience and loyalty: a comparison of home and international students
topic Student Loyalty
Home and International Studies
Student Experience
Study Outcomes
Higher Education
url http://hdl.handle.net/20.500.11937/5542