Achieving requisite variety in modeling firms' strategy heterogeneities: Explaining paradoxical firm-market performances

This study responds to the view that the crucial problem in strategic management (research) is firm heterogeneity-why firms adopt different strategies and structures, why heterogeneity persists, and why competitors perform differently. The present study applies complexity theory tenets and a "n...

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Main Authors: Nagy, G., Megehee, C., Woodside, Arch, Laukkanen, T., Hirvonen, S., Reijonen, H.
Format: Journal Article
Published: Elsevier 2017
Online Access:http://hdl.handle.net/20.500.11937/53875
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author Nagy, G.
Megehee, C.
Woodside, Arch
Laukkanen, T.
Hirvonen, S.
Reijonen, H.
author_facet Nagy, G.
Megehee, C.
Woodside, Arch
Laukkanen, T.
Hirvonen, S.
Reijonen, H.
author_sort Nagy, G.
building Curtin Institutional Repository
collection Online Access
description This study responds to the view that the crucial problem in strategic management (research) is firm heterogeneity-why firms adopt different strategies and structures, why heterogeneity persists, and why competitors perform differently. The present study applies complexity theory tenets and a "neo-configurational perspective" in proposing firms' complex antecedent conditions affecting firms' complex outcome conditions. The complex outcome conditions include firms with high financial performances in declining markets and firms with low financial performances in growing markets-the study focuses on seemingly paradoxical firm-market outcomes. Based on an analysis of firm strategies and outcomes for separate samples of cross sectional data of 1120 Finish and Hungarian manufacturing firms, this study bridges theory and practice in strategic management of complex firm-orientation configurations and complex firm-performance-capabilities. The study contributes by showing how executives can use "computing-with-words" (CWW) (Zadeh, 1966) for achieving requisite variety in explaining and predicting paradoxical firm performance outcomes.
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format Journal Article
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institution Curtin University Malaysia
institution_category Local University
last_indexed 2025-11-14T09:56:53Z
publishDate 2017
publisher Elsevier
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spelling curtin-20.500.11937-538752017-10-09T01:31:01Z Achieving requisite variety in modeling firms' strategy heterogeneities: Explaining paradoxical firm-market performances Nagy, G. Megehee, C. Woodside, Arch Laukkanen, T. Hirvonen, S. Reijonen, H. This study responds to the view that the crucial problem in strategic management (research) is firm heterogeneity-why firms adopt different strategies and structures, why heterogeneity persists, and why competitors perform differently. The present study applies complexity theory tenets and a "neo-configurational perspective" in proposing firms' complex antecedent conditions affecting firms' complex outcome conditions. The complex outcome conditions include firms with high financial performances in declining markets and firms with low financial performances in growing markets-the study focuses on seemingly paradoxical firm-market outcomes. Based on an analysis of firm strategies and outcomes for separate samples of cross sectional data of 1120 Finish and Hungarian manufacturing firms, this study bridges theory and practice in strategic management of complex firm-orientation configurations and complex firm-performance-capabilities. The study contributes by showing how executives can use "computing-with-words" (CWW) (Zadeh, 1966) for achieving requisite variety in explaining and predicting paradoxical firm performance outcomes. 2017 Journal Article http://hdl.handle.net/20.500.11937/53875 10.1016/j.indmarman.2017.04.004 Elsevier restricted
spellingShingle Nagy, G.
Megehee, C.
Woodside, Arch
Laukkanen, T.
Hirvonen, S.
Reijonen, H.
Achieving requisite variety in modeling firms' strategy heterogeneities: Explaining paradoxical firm-market performances
title Achieving requisite variety in modeling firms' strategy heterogeneities: Explaining paradoxical firm-market performances
title_full Achieving requisite variety in modeling firms' strategy heterogeneities: Explaining paradoxical firm-market performances
title_fullStr Achieving requisite variety in modeling firms' strategy heterogeneities: Explaining paradoxical firm-market performances
title_full_unstemmed Achieving requisite variety in modeling firms' strategy heterogeneities: Explaining paradoxical firm-market performances
title_short Achieving requisite variety in modeling firms' strategy heterogeneities: Explaining paradoxical firm-market performances
title_sort achieving requisite variety in modeling firms' strategy heterogeneities: explaining paradoxical firm-market performances
url http://hdl.handle.net/20.500.11937/53875