Configural modeling of country-collectors motives, behavior, and assessments of strengths of national-place brands

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Configural modeling of country-collectors motives, behavior, and assessments of strengths of national-place brands

Copyright © 2014 by Emerald Group Publishing Limited All rights of reproduction in any form reserved."Country-collectors" (CCs) are defined here as international leisure travelers who have visited 6 + countries within the five most recent calendar years primarily to pursue leisure activiti...

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Bibliographic Details
Main Authors:	Woodside, Arch, Li, X., Muniz, K.
Format:	Journal Article
Published:	Emerald Group Publishing Limited 2014
Online Access:	http://hdl.handle.net/20.500.11937/53785

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