Learning consumer behavior using marketing anthropology methods

Bibliographic Details
Main Authors: Martin, D., Woodside, Arch
Format: Journal Article
Published: Elsevier 2017
Online Access:http://hdl.handle.net/20.500.11937/53487
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author Martin, D.
Woodside, Arch
author_facet Martin, D.
Woodside, Arch
author_sort Martin, D.
building Curtin Institutional Repository
collection Online Access
first_indexed 2025-11-14T09:55:24Z
format Journal Article
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institution Curtin University Malaysia
institution_category Local University
last_indexed 2025-11-14T09:55:24Z
publishDate 2017
publisher Elsevier
recordtype eprints
repository_type Digital Repository
spelling curtin-20.500.11937-534872018-12-14T01:02:22Z Learning consumer behavior using marketing anthropology methods Martin, D. Woodside, Arch 2017 Journal Article http://hdl.handle.net/20.500.11937/53487 10.1016/j.jbusres.2016.10.020 Elsevier restricted
spellingShingle Martin, D.
Woodside, Arch
Learning consumer behavior using marketing anthropology methods
title Learning consumer behavior using marketing anthropology methods
title_full Learning consumer behavior using marketing anthropology methods
title_fullStr Learning consumer behavior using marketing anthropology methods
title_full_unstemmed Learning consumer behavior using marketing anthropology methods
title_short Learning consumer behavior using marketing anthropology methods
title_sort learning consumer behavior using marketing anthropology methods
url http://hdl.handle.net/20.500.11937/53487