Identifying Beliefs and Cognitions Underpinning Commuters' Travel Mode Choices

Interventions to reduce car use have shown limited success, in part due to limitations in models of transport choices. The theory of planned behavior (TPB) has provided a useful predictive model of car use but the specific beliefs that underpin TPB-specified cognitions are less well understood. In t...

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Main Authors: Mann, E., Abraham, Samuel
Format: Journal Article
Published: Wiley-Blackwell Publishing Inc. 2012
Online Access:http://hdl.handle.net/20.500.11937/53457
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author Mann, E.
Abraham, Samuel
author_facet Mann, E.
Abraham, Samuel
author_sort Mann, E.
building Curtin Institutional Repository
collection Online Access
description Interventions to reduce car use have shown limited success, in part due to limitations in models of transport choices. The theory of planned behavior (TPB) has provided a useful predictive model of car use but the specific beliefs that underpin TPB-specified cognitions are less well understood. In this study, 229 university employees responded to a questionnaire and then reported their commuting choices 1 week later. Intention and perceived behavioral control (PBC) predicted car use (R2=.79). Intention was predicted by attitude, subjective norm, PBC, and moral norm (R2=.56). Beliefs could not be differentiated into attitudinal and PBC constructs, but seven beliefs predicted TPB cognitions. A similar model was tested for public transport use. The results identify key targets for future interventions.
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spelling curtin-20.500.11937-534572017-10-10T03:16:58Z Identifying Beliefs and Cognitions Underpinning Commuters' Travel Mode Choices Mann, E. Abraham, Samuel Interventions to reduce car use have shown limited success, in part due to limitations in models of transport choices. The theory of planned behavior (TPB) has provided a useful predictive model of car use but the specific beliefs that underpin TPB-specified cognitions are less well understood. In this study, 229 university employees responded to a questionnaire and then reported their commuting choices 1 week later. Intention and perceived behavioral control (PBC) predicted car use (R2=.79). Intention was predicted by attitude, subjective norm, PBC, and moral norm (R2=.56). Beliefs could not be differentiated into attitudinal and PBC constructs, but seven beliefs predicted TPB cognitions. A similar model was tested for public transport use. The results identify key targets for future interventions. 2012 Journal Article http://hdl.handle.net/20.500.11937/53457 10.1111/j.1559-1816.2012.00959.x Wiley-Blackwell Publishing Inc. restricted
spellingShingle Mann, E.
Abraham, Samuel
Identifying Beliefs and Cognitions Underpinning Commuters' Travel Mode Choices
title Identifying Beliefs and Cognitions Underpinning Commuters' Travel Mode Choices
title_full Identifying Beliefs and Cognitions Underpinning Commuters' Travel Mode Choices
title_fullStr Identifying Beliefs and Cognitions Underpinning Commuters' Travel Mode Choices
title_full_unstemmed Identifying Beliefs and Cognitions Underpinning Commuters' Travel Mode Choices
title_short Identifying Beliefs and Cognitions Underpinning Commuters' Travel Mode Choices
title_sort identifying beliefs and cognitions underpinning commuters' travel mode choices
url http://hdl.handle.net/20.500.11937/53457