M-Commerce: Perception of Consumers in Malaysia
The main objective of this paper is to review the M-Commerce in Malaysia. Moreover, to review further the main intention of using M-Commerce among Malaysians and also the challenges faced in the use and adoption of M-commerce. It is clear that with the implementation and development, as well as user...
| Main Author: | |
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| Format: | Journal Article |
| Published: |
ARRAY Development
2016
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| Online Access: | http://hdl.handle.net/20.500.11937/50380 |
| _version_ | 1848758461531160576 |
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| author | Goi, Chai |
| author_facet | Goi, Chai |
| author_sort | Goi, Chai |
| building | Curtin Institutional Repository |
| collection | Online Access |
| description | The main objective of this paper is to review the M-Commerce in Malaysia. Moreover, to review further the main intention of using M-Commerce among Malaysians and also the challenges faced in the use and adoption of M-commerce. It is clear that with the implementation and development, as well as users’ acceptance and satisfaction, M-Commerce is growing rapidly in Malaysia. M-Commerce growth can be viewed from several perspectives: Involvement of more mobile network operators, almost all commercial banks offer M-Commerce services and the increase in market size from year by year. However, there are several challenges that need to be addressed, especially the level of security, the improvement of technology and the level of consumer satisfaction. |
| first_indexed | 2025-11-14T09:44:21Z |
| format | Journal Article |
| id | curtin-20.500.11937-50380 |
| institution | Curtin University Malaysia |
| institution_category | Local University |
| last_indexed | 2025-11-14T09:44:21Z |
| publishDate | 2016 |
| publisher | ARRAY Development |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | curtin-20.500.11937-503802017-07-03T06:44:52Z M-Commerce: Perception of Consumers in Malaysia Goi, Chai The main objective of this paper is to review the M-Commerce in Malaysia. Moreover, to review further the main intention of using M-Commerce among Malaysians and also the challenges faced in the use and adoption of M-commerce. It is clear that with the implementation and development, as well as users’ acceptance and satisfaction, M-Commerce is growing rapidly in Malaysia. M-Commerce growth can be viewed from several perspectives: Involvement of more mobile network operators, almost all commercial banks offer M-Commerce services and the increase in market size from year by year. However, there are several challenges that need to be addressed, especially the level of security, the improvement of technology and the level of consumer satisfaction. 2016 Journal Article http://hdl.handle.net/20.500.11937/50380 ARRAY Development restricted |
| spellingShingle | Goi, Chai M-Commerce: Perception of Consumers in Malaysia |
| title | M-Commerce: Perception of Consumers in Malaysia |
| title_full | M-Commerce: Perception of Consumers in Malaysia |
| title_fullStr | M-Commerce: Perception of Consumers in Malaysia |
| title_full_unstemmed | M-Commerce: Perception of Consumers in Malaysia |
| title_short | M-Commerce: Perception of Consumers in Malaysia |
| title_sort | m-commerce: perception of consumers in malaysia |
| url | http://hdl.handle.net/20.500.11937/50380 |