Analysis of non-market strategies implemented by SMEs in an emergent economy: the case of Indonesia

This research set out to explore institutional changes in Indonesia and their impact on the small firm’s choice of non-market strategies. A qualitative research using grounded theory principles was applied to provide a framework and to advance the description of the cases. The research found that...

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Bibliographic Details
Main Author: Sanusi, Abdullah
Format: Thesis
Published: Curtin University 2016
Online Access:http://hdl.handle.net/20.500.11937/48484
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author Sanusi, Abdullah
author_facet Sanusi, Abdullah
author_sort Sanusi, Abdullah
building Curtin Institutional Repository
collection Online Access
description This research set out to explore institutional changes in Indonesia and their impact on the small firm’s choice of non-market strategies. A qualitative research using grounded theory principles was applied to provide a framework and to advance the description of the cases. The research found that firms are engaged in non-market strategies to deal with uncertainty and instability surrounding the non-market environment and help the firms manage the institutional and societal environment.
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format Thesis
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institution Curtin University Malaysia
institution_category Local University
last_indexed 2025-11-14T09:38:42Z
publishDate 2016
publisher Curtin University
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spelling curtin-20.500.11937-484842017-02-09T01:18:06Z Analysis of non-market strategies implemented by SMEs in an emergent economy: the case of Indonesia Sanusi, Abdullah This research set out to explore institutional changes in Indonesia and their impact on the small firm’s choice of non-market strategies. A qualitative research using grounded theory principles was applied to provide a framework and to advance the description of the cases. The research found that firms are engaged in non-market strategies to deal with uncertainty and instability surrounding the non-market environment and help the firms manage the institutional and societal environment. 2016 Thesis http://hdl.handle.net/20.500.11937/48484 Curtin University fulltext
spellingShingle Sanusi, Abdullah
Analysis of non-market strategies implemented by SMEs in an emergent economy: the case of Indonesia
title Analysis of non-market strategies implemented by SMEs in an emergent economy: the case of Indonesia
title_full Analysis of non-market strategies implemented by SMEs in an emergent economy: the case of Indonesia
title_fullStr Analysis of non-market strategies implemented by SMEs in an emergent economy: the case of Indonesia
title_full_unstemmed Analysis of non-market strategies implemented by SMEs in an emergent economy: the case of Indonesia
title_short Analysis of non-market strategies implemented by SMEs in an emergent economy: the case of Indonesia
title_sort analysis of non-market strategies implemented by smes in an emergent economy: the case of indonesia
url http://hdl.handle.net/20.500.11937/48484