APA (7th ed.) Citation

Napoli, J., Dickinson, S., & Beverland, M. (2016). The Brand Authenticity Continuum: Strategic Approaches for Building Value. American Marketing Association.

Chicago Style (17th ed.) Citation

Napoli, Julie, Sonia Dickinson, and M. Beverland. The Brand Authenticity Continuum: Strategic Approaches for Building Value. American Marketing Association, 2016.

MLA (9th ed.) Citation

Napoli, Julie, et al. The Brand Authenticity Continuum: Strategic Approaches for Building Value. American Marketing Association, 2016.