Corporate Social Responsibility programs of Big Food in Australia: A content analysis of industry documents

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Corporate Social Responsibility programs of Big Food in Australia: A content analysis of industry documents

Objective: To examine Corporate Social Responsibility (CSR) tactics by identifying the key characteristics of CSR strategies as described in the corporate documents of selected 'Big Food' companies. Methods: A mixed methods content analysis was used to analyse the information contained on...

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Bibliographic Details
Main Authors:	Richards, Z., Thomas, S., Randle, M., Pettigrew, Simone
Format:	Journal Article
Published:	Wiley-Blackwell 2015
Online Access:	http://hdl.handle.net/20.500.11937/48248

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