The impact of general sales agents on the air cargo industry
General Sales Agent (GSA) is an airline’s outsourcing counterpart that markets and manages cargo services. An empirical investigation is undertaken to ascertain whether GSAs contribute economically to the air cargo industry using three ‘litmus test’ indicators: contribution to the airline’s sales an...
| Main Authors: | Hosie, Peter, Lim, M., Chng, M. |
|---|---|
| Format: | Journal Article |
| Published: |
Inderscience Publishers
2012
|
| Subjects: | |
| Online Access: | http://hdl.handle.net/20.500.11937/47263 |
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