Reasoned versus reactive prediction of behaviour: a meta-analysis of the prototype willingness model

The prototype willingness model (PWM) was designed to extend expectancy-value models of health behaviour by also including a heuristic, or social reactive pathway, to better explain health-risk behaviours in adolescents and young adults. The pathway includes prototype, i.e., images of a typical pers...

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Main Authors: Todd, J., Kothe, E., Mullan, Barbara, Monds, L.
Format: Journal Article
Published: 2014
Online Access:http://hdl.handle.net/20.500.11937/45738
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author Todd, J.
Kothe, E.
Mullan, Barbara
Monds, L.
author_facet Todd, J.
Kothe, E.
Mullan, Barbara
Monds, L.
author_sort Todd, J.
building Curtin Institutional Repository
collection Online Access
description The prototype willingness model (PWM) was designed to extend expectancy-value models of health behaviour by also including a heuristic, or social reactive pathway, to better explain health-risk behaviours in adolescents and young adults. The pathway includes prototype, i.e., images of a typical person who engages in a behaviour, and willingness to engage in behaviour. The current study describes a meta-analysis of predictive research using the PWM and explores the role of the heuristic pathway and intentions in predicting behaviour. Eighty-one studies met inclusion criteria. Overall, the PWM was supported and explained 20.5% of the variance in behaviour. Willingness explained 4.9% of the variance in behaviour over and above intention, although intention tended to be more strongly related to behaviour than was willingness. The strength of the PWM relationships tended to vary according to the behaviour being tested, with alcohol consumption being the behaviour best explained. Age was also an important moderator, and, as expected, PWM behaviour was best accounted for within adolescent samples. Results were heterogeneous even after moderators were taken into consideration. This meta-analysis provides support for the PWM and may be used to inform future interventions that can be tailored for at-risk populations.
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spelling curtin-20.500.11937-457382017-09-13T14:24:48Z Reasoned versus reactive prediction of behaviour: a meta-analysis of the prototype willingness model Todd, J. Kothe, E. Mullan, Barbara Monds, L. The prototype willingness model (PWM) was designed to extend expectancy-value models of health behaviour by also including a heuristic, or social reactive pathway, to better explain health-risk behaviours in adolescents and young adults. The pathway includes prototype, i.e., images of a typical person who engages in a behaviour, and willingness to engage in behaviour. The current study describes a meta-analysis of predictive research using the PWM and explores the role of the heuristic pathway and intentions in predicting behaviour. Eighty-one studies met inclusion criteria. Overall, the PWM was supported and explained 20.5% of the variance in behaviour. Willingness explained 4.9% of the variance in behaviour over and above intention, although intention tended to be more strongly related to behaviour than was willingness. The strength of the PWM relationships tended to vary according to the behaviour being tested, with alcohol consumption being the behaviour best explained. Age was also an important moderator, and, as expected, PWM behaviour was best accounted for within adolescent samples. Results were heterogeneous even after moderators were taken into consideration. This meta-analysis provides support for the PWM and may be used to inform future interventions that can be tailored for at-risk populations. 2014 Journal Article http://hdl.handle.net/20.500.11937/45738 10.1080/17437199.2014.922895 fulltext
spellingShingle Todd, J.
Kothe, E.
Mullan, Barbara
Monds, L.
Reasoned versus reactive prediction of behaviour: a meta-analysis of the prototype willingness model
title Reasoned versus reactive prediction of behaviour: a meta-analysis of the prototype willingness model
title_full Reasoned versus reactive prediction of behaviour: a meta-analysis of the prototype willingness model
title_fullStr Reasoned versus reactive prediction of behaviour: a meta-analysis of the prototype willingness model
title_full_unstemmed Reasoned versus reactive prediction of behaviour: a meta-analysis of the prototype willingness model
title_short Reasoned versus reactive prediction of behaviour: a meta-analysis of the prototype willingness model
title_sort reasoned versus reactive prediction of behaviour: a meta-analysis of the prototype willingness model
url http://hdl.handle.net/20.500.11937/45738