The uses and gratifications of using Facebook music listening applications

Despite rapid adoption of social media as a means of music listening, little is known about users’ motivations. This study applies the uses and gratifications approach to users’ motivations for using music listening applications on Facebook. Participants completed an online survey, and 153 out of 57...

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Bibliographic Details
Main Authors: Krause, Amanda, North, Adrian, Heritage, Brody
Format: Journal Article
Published: Elsevier 2014
Subjects:
Online Access:http://hdl.handle.net/20.500.11937/44819
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author Krause, Amanda
North, Adrian
Heritage, Brody
author_facet Krause, Amanda
North, Adrian
Heritage, Brody
author_sort Krause, Amanda
building Curtin Institutional Repository
collection Online Access
description Despite rapid adoption of social media as a means of music listening, little is known about users’ motivations. This study applies the uses and gratifications approach to users’ motivations for using music listening applications on Facebook. Participants completed an online survey, and 153 out of 576 respondents indicated that they used a Facebook music listening application. A principal axis factor analysis identified three different motivations for this usage, namely entertainment, communication, and habitual diversion gratifications. The entertainment and communication gratifications replicate those found in prior uses and gratifications research concerning other social networking features, illustrating the strong similarity between uses of music and social media. However, the habitual diversion gratification may serve to distinguish listening applications from other features. Identifying and explaining these factors is relevant to social media users, musicians and application designers, as they explain what motivates a means of music listening that is gaining prominence.
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institution Curtin University Malaysia
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publishDate 2014
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spelling curtin-20.500.11937-448192019-02-19T05:35:13Z The uses and gratifications of using Facebook music listening applications Krause, Amanda North, Adrian Heritage, Brody Applications Social networking Facebook Digital music Uses and gratifications Despite rapid adoption of social media as a means of music listening, little is known about users’ motivations. This study applies the uses and gratifications approach to users’ motivations for using music listening applications on Facebook. Participants completed an online survey, and 153 out of 576 respondents indicated that they used a Facebook music listening application. A principal axis factor analysis identified three different motivations for this usage, namely entertainment, communication, and habitual diversion gratifications. The entertainment and communication gratifications replicate those found in prior uses and gratifications research concerning other social networking features, illustrating the strong similarity between uses of music and social media. However, the habitual diversion gratification may serve to distinguish listening applications from other features. Identifying and explaining these factors is relevant to social media users, musicians and application designers, as they explain what motivates a means of music listening that is gaining prominence. 2014 Journal Article http://hdl.handle.net/20.500.11937/44819 10.1016/j.chb.2014.07.001 Elsevier fulltext
spellingShingle Applications
Social networking
Facebook
Digital music
Uses and gratifications
Krause, Amanda
North, Adrian
Heritage, Brody
The uses and gratifications of using Facebook music listening applications
title The uses and gratifications of using Facebook music listening applications
title_full The uses and gratifications of using Facebook music listening applications
title_fullStr The uses and gratifications of using Facebook music listening applications
title_full_unstemmed The uses and gratifications of using Facebook music listening applications
title_short The uses and gratifications of using Facebook music listening applications
title_sort uses and gratifications of using facebook music listening applications
topic Applications
Social networking
Facebook
Digital music
Uses and gratifications
url http://hdl.handle.net/20.500.11937/44819