Offer quality: perceptual differences between Australian rock lobster exporters and Japanese rock lobster importers

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Offer quality: perceptual differences between Australian rock lobster exporters and Japanese rock lobster importers

An empirical examination of the perceived difference in product offer quality between WA rock lobster exporters and their respective Japanese importers revealed that consistent quality, a willingness to provide market information and a willingness to meet importer's immediate needs were the mos...

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Bibliographic Details
Main Authors:	Batt, Peter, Morooka, R.
Other Authors:	Aron O'Cass
Format:	Conference Paper
Published:	Griffith University 2000
Online Access:	http://hdl.handle.net/20.500.11937/43090

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