Advertising appeals to "the times of your life": developing a scale to measure personal nostalgia

Bibliographic Details
Main Authors: Marchegiani, Chris, Phau, Ian
Other Authors: Maree Thyne
Format: Conference Paper
Published: University of Otago 2007
Online Access:http://hdl.handle.net/20.500.11937/42281
_version_ 1848756376632819712
author Marchegiani, Chris
Phau, Ian
author2 Maree Thyne
author_facet Maree Thyne
Marchegiani, Chris
Phau, Ian
author_sort Marchegiani, Chris
building Curtin Institutional Repository
collection Online Access
first_indexed 2025-11-14T09:11:13Z
format Conference Paper
id curtin-20.500.11937-42281
institution Curtin University Malaysia
institution_category Local University
last_indexed 2025-11-14T09:11:13Z
publishDate 2007
publisher University of Otago
recordtype eprints
repository_type Digital Repository
spelling curtin-20.500.11937-422812022-11-21T05:19:42Z Advertising appeals to "the times of your life": developing a scale to measure personal nostalgia Marchegiani, Chris Phau, Ian Maree Thyne Kenneth Deans Juergen Gnoth 2007 Conference Paper http://hdl.handle.net/20.500.11937/42281 University of Otago fulltext
spellingShingle Marchegiani, Chris
Phau, Ian
Advertising appeals to "the times of your life": developing a scale to measure personal nostalgia
title Advertising appeals to "the times of your life": developing a scale to measure personal nostalgia
title_full Advertising appeals to "the times of your life": developing a scale to measure personal nostalgia
title_fullStr Advertising appeals to "the times of your life": developing a scale to measure personal nostalgia
title_full_unstemmed Advertising appeals to "the times of your life": developing a scale to measure personal nostalgia
title_short Advertising appeals to "the times of your life": developing a scale to measure personal nostalgia
title_sort advertising appeals to "the times of your life": developing a scale to measure personal nostalgia
url http://hdl.handle.net/20.500.11937/42281