Relational aspects of decisions to sell

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Relational aspects of decisions to sell

Mental accounting has been identified as an important source of non-fungibility in household and individual decision making. Ostensibly uniform assets, including cash, are perceived differently according to their originating source. In this study we examine assumptions of fungibility by using scenar...

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Bibliographic Details
Main Authors:	Jefferson, Therese, Taplin, Ross
Format:	Journal Article
Published:	Elsevier Inc. 2012
Subjects:	scenario experiments willingness to accept factorial survey experimental economics methodology
Online Access:	http://hdl.handle.net/20.500.11937/41257

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