Dickinson, S., & Heath, T. (2008). Cooperative brand alliances: How to generate positive evaluations. ANZMAC.
Chicago Style (17th ed.) CitationDickinson, Sonia, and Tara Heath. Cooperative Brand Alliances: How to Generate Positive Evaluations. ANZMAC, 2008.
MLA (9th ed.) CitationDickinson, Sonia, and Tara Heath. Cooperative Brand Alliances: How to Generate Positive Evaluations. ANZMAC, 2008.
Warning: These citations may not always be 100% accurate.