Research design for evaluating how to engage students with urban public screens in students' neighbourhoods
Public screens are spreading throughout urban residential environments - in busses, trains, shopping centers, or at bus stops. Currently they are mostly used for advertising purposes, however, within the scope of this publication we focus on a new non apparent application area: the application of pu...
| Main Authors: | , |
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| Format: | Conference Paper |
| Published: |
2012
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| Online Access: | http://hdl.handle.net/20.500.11937/40615 |
| _version_ | 1848755918821392384 |
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| author | Lugmayr, Artur Fu, Y. |
| author_facet | Lugmayr, Artur Fu, Y. |
| author_sort | Lugmayr, Artur |
| building | Curtin Institutional Repository |
| collection | Online Access |
| description | Public screens are spreading throughout urban residential environments - in busses, trains, shopping centers, or at bus stops. Currently they are mostly used for advertising purposes, however, within the scope of this publication we focus on a new non apparent application area: the application of public screens in student villages. However, with new emerging innovative technologies and the increasing demand of students to use the latest technologies, there is a need and desire to bridge residents and businesses in the local vicinity. In addition, social networks shall help to foster a deeper integration of the community and its services. We present a study of the usage of public screen environments in the student vicinity of Kelvin Grove, Brisbane, Australia and Hervanta, Tampere, Finland. The study had three goals: (1) interviews with business owners to evaluate their needs for content and services, (2) student questioner to gain insights into consumer desires and expectations, (3) development of a roadmap and service concepts for public screens in student vicinities. © 2012 IEEE. |
| first_indexed | 2025-11-14T09:03:57Z |
| format | Conference Paper |
| id | curtin-20.500.11937-40615 |
| institution | Curtin University Malaysia |
| institution_category | Local University |
| last_indexed | 2025-11-14T09:03:57Z |
| publishDate | 2012 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | curtin-20.500.11937-406152017-09-13T14:08:49Z Research design for evaluating how to engage students with urban public screens in students' neighbourhoods Lugmayr, Artur Fu, Y. Public screens are spreading throughout urban residential environments - in busses, trains, shopping centers, or at bus stops. Currently they are mostly used for advertising purposes, however, within the scope of this publication we focus on a new non apparent application area: the application of public screens in student villages. However, with new emerging innovative technologies and the increasing demand of students to use the latest technologies, there is a need and desire to bridge residents and businesses in the local vicinity. In addition, social networks shall help to foster a deeper integration of the community and its services. We present a study of the usage of public screen environments in the student vicinity of Kelvin Grove, Brisbane, Australia and Hervanta, Tampere, Finland. The study had three goals: (1) interviews with business owners to evaluate their needs for content and services, (2) student questioner to gain insights into consumer desires and expectations, (3) development of a roadmap and service concepts for public screens in student vicinities. © 2012 IEEE. 2012 Conference Paper http://hdl.handle.net/20.500.11937/40615 10.1109/ICMEW.2012.68 restricted |
| spellingShingle | Lugmayr, Artur Fu, Y. Research design for evaluating how to engage students with urban public screens in students' neighbourhoods |
| title | Research design for evaluating how to engage students with urban public screens in students' neighbourhoods |
| title_full | Research design for evaluating how to engage students with urban public screens in students' neighbourhoods |
| title_fullStr | Research design for evaluating how to engage students with urban public screens in students' neighbourhoods |
| title_full_unstemmed | Research design for evaluating how to engage students with urban public screens in students' neighbourhoods |
| title_short | Research design for evaluating how to engage students with urban public screens in students' neighbourhoods |
| title_sort | research design for evaluating how to engage students with urban public screens in students' neighbourhoods |
| url | http://hdl.handle.net/20.500.11937/40615 |