General theory of cultures' consequences on international tourism behavior

National cultures represent complex configurations of values rather than a collection of distinct individual value dimensions. This presentation applies qualitative (configural) comparative analysis (QCA/CCA) to consider how cultural recipes—complex configurations of national culture affect internat...

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Main Authors: Woodside, Arch, Hsu, S., Marshall, R.
Format: Journal Article
Published: Elsevier 2011
Subjects:
Online Access:http://hdl.handle.net/20.500.11937/40058
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author Woodside, Arch
Hsu, S.
Marshall, R.
author_facet Woodside, Arch
Hsu, S.
Marshall, R.
author_sort Woodside, Arch
building Curtin Institutional Repository
collection Online Access
description National cultures represent complex configurations of values rather than a collection of distinct individual value dimensions. This presentation applies qualitative (configural) comparative analysis (QCA/CCA) to consider how cultural recipes—complex configurations of national culture affect international experiential behavior. The QCA method focuses on considering asymmetric relationships—reporting conditions that are sufficient (but not necessary) to cause an outcome condition (e.g., high-dollar expenditures). Using measures of consistency and coverage the QCA method provides estimates of how well alternative configurative models explain behavior rather than relying on symmetric data analysis methods (correlations and multiple regression). The method includes the use of Hofstede's country value scores with data from group-level and sub-group (by age and prior consumption experience) exit survey responses of visitors to Australia from 14 Asian, European, and North American countries. The analysis applies QCA software (www.fsQCA.com) and the presentation includes XY plots of country-level value configurations and group-level consumption for total visit expenditures, length of visit, shopping behavior, and group touring behavior.
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spelling curtin-20.500.11937-400582017-09-13T15:06:35Z General theory of cultures' consequences on international tourism behavior Woodside, Arch Hsu, S. Marshall, R. Tourism Culture Asymmetry Hofstede QCA Fuzzy set analysis National cultures represent complex configurations of values rather than a collection of distinct individual value dimensions. This presentation applies qualitative (configural) comparative analysis (QCA/CCA) to consider how cultural recipes—complex configurations of national culture affect international experiential behavior. The QCA method focuses on considering asymmetric relationships—reporting conditions that are sufficient (but not necessary) to cause an outcome condition (e.g., high-dollar expenditures). Using measures of consistency and coverage the QCA method provides estimates of how well alternative configurative models explain behavior rather than relying on symmetric data analysis methods (correlations and multiple regression). The method includes the use of Hofstede's country value scores with data from group-level and sub-group (by age and prior consumption experience) exit survey responses of visitors to Australia from 14 Asian, European, and North American countries. The analysis applies QCA software (www.fsQCA.com) and the presentation includes XY plots of country-level value configurations and group-level consumption for total visit expenditures, length of visit, shopping behavior, and group touring behavior. 2011 Journal Article http://hdl.handle.net/20.500.11937/40058 10.1016/j.jbusres.2010.10.008 Elsevier restricted
spellingShingle Tourism
Culture
Asymmetry
Hofstede
QCA
Fuzzy set analysis
Woodside, Arch
Hsu, S.
Marshall, R.
General theory of cultures' consequences on international tourism behavior
title General theory of cultures' consequences on international tourism behavior
title_full General theory of cultures' consequences on international tourism behavior
title_fullStr General theory of cultures' consequences on international tourism behavior
title_full_unstemmed General theory of cultures' consequences on international tourism behavior
title_short General theory of cultures' consequences on international tourism behavior
title_sort general theory of cultures' consequences on international tourism behavior
topic Tourism
Culture
Asymmetry
Hofstede
QCA
Fuzzy set analysis
url http://hdl.handle.net/20.500.11937/40058