Convergence is NOT King - The Triadic Phenomenon of Media "Convergence-Divergence-Coexistence" IS King
This chapter presents the triadic phenomenon of “convergence-coexistence-divergence” as model for describing the dynamics of current developments taking place within the media industries. Indeed, convergence and divergence processes happen in parallel, thus coexisting, as well as at different levels...
| Main Authors: | , |
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| Format: | Book Chapter |
| Published: |
Springer Berlin Heidelberg
2016
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| Online Access: | http://hdl.handle.net/20.500.11937/37805 |
| _version_ | 1848755148631834624 |
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| author | Lugmayr, Artur Dal Zotto, C. |
| author_facet | Lugmayr, Artur Dal Zotto, C. |
| author_sort | Lugmayr, Artur |
| building | Curtin Institutional Repository |
| collection | Online Access |
| description | This chapter presents the triadic phenomenon of “convergence-coexistence-divergence” as model for describing the dynamics of current developments taking place within the media industries. Indeed, convergence and divergence processes happen in parallel, thus coexisting, as well as at different levels influencing each other. The variety of contributions to this edited book testifies this evolution and the analysis of the 38 book chapters that we have been conducting to conclude the study well shows it. By applying a qualitative and quantitative methodology to analyze the content of the different chapters we shed light on the reasons why convergence is not the only king driving the evolution process within the media industry, but on the contrary it shares the driver’s seat together with divergence and coexistence factors. Several practical examples as well as links for further reading enrich the chapter. |
| first_indexed | 2025-11-14T08:51:42Z |
| format | Book Chapter |
| id | curtin-20.500.11937-37805 |
| institution | Curtin University Malaysia |
| institution_category | Local University |
| last_indexed | 2025-11-14T08:51:42Z |
| publishDate | 2016 |
| publisher | Springer Berlin Heidelberg |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | curtin-20.500.11937-378052017-09-13T14:27:25Z Convergence is NOT King - The Triadic Phenomenon of Media "Convergence-Divergence-Coexistence" IS King Lugmayr, Artur Dal Zotto, C. This chapter presents the triadic phenomenon of “convergence-coexistence-divergence” as model for describing the dynamics of current developments taking place within the media industries. Indeed, convergence and divergence processes happen in parallel, thus coexisting, as well as at different levels influencing each other. The variety of contributions to this edited book testifies this evolution and the analysis of the 38 book chapters that we have been conducting to conclude the study well shows it. By applying a qualitative and quantitative methodology to analyze the content of the different chapters we shed light on the reasons why convergence is not the only king driving the evolution process within the media industry, but on the contrary it shares the driver’s seat together with divergence and coexistence factors. Several practical examples as well as links for further reading enrich the chapter. 2016 Book Chapter http://hdl.handle.net/20.500.11937/37805 10.1007/978-3-642-54487-3_21 Springer Berlin Heidelberg restricted |
| spellingShingle | Lugmayr, Artur Dal Zotto, C. Convergence is NOT King - The Triadic Phenomenon of Media "Convergence-Divergence-Coexistence" IS King |
| title | Convergence is NOT King - The Triadic Phenomenon of Media "Convergence-Divergence-Coexistence" IS King |
| title_full | Convergence is NOT King - The Triadic Phenomenon of Media "Convergence-Divergence-Coexistence" IS King |
| title_fullStr | Convergence is NOT King - The Triadic Phenomenon of Media "Convergence-Divergence-Coexistence" IS King |
| title_full_unstemmed | Convergence is NOT King - The Triadic Phenomenon of Media "Convergence-Divergence-Coexistence" IS King |
| title_short | Convergence is NOT King - The Triadic Phenomenon of Media "Convergence-Divergence-Coexistence" IS King |
| title_sort | convergence is not king - the triadic phenomenon of media "convergence-divergence-coexistence" is king |
| url | http://hdl.handle.net/20.500.11937/37805 |