APA (7th ed.) Citation

Bachmayer, S., Lugmayr, A., & Kotsis, G. (2009). New social & collaborative interactive TV program formats.

Chicago Style (17th ed.) Citation

Bachmayer, S., Artur Lugmayr, and G. Kotsis. New Social & Collaborative Interactive TV Program Formats. 2009.

MLA (9th ed.) Citation

Bachmayer, S., et al. New Social & Collaborative Interactive TV Program Formats. 2009.