Customer-based brand equity: A study on interrelationship among the brand equity dimension in Malaysia
| Main Authors: | , |
|---|---|
| Format: | Journal Article |
| Published: |
Academic Journals
2011
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| Online Access: | http://hdl.handle.net/20.500.11937/36889 |
| _version_ | 1848754896076013568 |
|---|---|
| author | Chieng, Fayrene Goi, Chai |
| author_facet | Chieng, Fayrene Goi, Chai |
| author_sort | Chieng, Fayrene |
| building | Curtin Institutional Repository |
| collection | Online Access |
| first_indexed | 2025-11-14T08:47:41Z |
| format | Journal Article |
| id | curtin-20.500.11937-36889 |
| institution | Curtin University Malaysia |
| institution_category | Local University |
| last_indexed | 2025-11-14T08:47:41Z |
| publishDate | 2011 |
| publisher | Academic Journals |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | curtin-20.500.11937-368892017-02-28T01:43:49Z Customer-based brand equity: A study on interrelationship among the brand equity dimension in Malaysia Chieng, Fayrene Goi, Chai 2011 Journal Article http://hdl.handle.net/20.500.11937/36889 Academic Journals restricted |
| spellingShingle | Chieng, Fayrene Goi, Chai Customer-based brand equity: A study on interrelationship among the brand equity dimension in Malaysia |
| title | Customer-based brand equity: A study on interrelationship among the brand equity dimension in Malaysia |
| title_full | Customer-based brand equity: A study on interrelationship among the brand equity dimension in Malaysia |
| title_fullStr | Customer-based brand equity: A study on interrelationship among the brand equity dimension in Malaysia |
| title_full_unstemmed | Customer-based brand equity: A study on interrelationship among the brand equity dimension in Malaysia |
| title_short | Customer-based brand equity: A study on interrelationship among the brand equity dimension in Malaysia |
| title_sort | customer-based brand equity: a study on interrelationship among the brand equity dimension in malaysia |
| url | http://hdl.handle.net/20.500.11937/36889 |