Point-of-sale alcohol promotions in the Perth and Sydney metropolitan areas

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Point-of-sale alcohol promotions in the Perth and Sydney metropolitan areas

Introduction and Aims. Point-of-sale (POS) is increasingly being used as a marketing tool for alcohol products, and there is a growing body of evidence suggesting that these materials are positively associated with drinking and contribute to creating a pro-alcohol environment. The purpose of the pre...

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Bibliographic Details
Main Authors:	Jones, S., Barrie, L., Robinson, L., Allsop, Steve, Chikritzhs, Tanya
Format:	Journal Article
Published:	Wiley-Blackwell Publishing Ltd. 2012
Subjects:	pricing point-of-sale marketing alcohol Australia
Online Access:	http://hdl.handle.net/20.500.11937/36454

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