Hearts and minds: Children's experiences of Disney world

Children’s experiences of theme parks were investigated using a broad range of data collection methods. The aim of the study was to assess the extent to which overall perceived enjoyment of the theme park experience is related to incidentspecific evaluations, periodic mood ratings, and levels of phy...

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Main Author: Pettigrew, Simone
Format: Journal Article
Published: Routledge 2011
Subjects:
Online Access:http://hdl.handle.net/20.500.11937/35513
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author Pettigrew, Simone
author_facet Pettigrew, Simone
author_sort Pettigrew, Simone
building Curtin Institutional Repository
collection Online Access
description Children’s experiences of theme parks were investigated using a broad range of data collection methods. The aim of the study was to assess the extent to which overall perceived enjoyment of the theme park experience is related to incidentspecific evaluations, periodic mood ratings, and levels of physiological excitement. The results show that for the two children participating in this study, Magic Kingdom did not provide superior experiences in terms of heart rate, mood, rides, and shows, despite the children reporting that they enjoyed this park more than the other parks visited. Expectations may have disproportionately influenced the children’s evaluations of their Disney World experience due to thestrength of the Disney brand among members of this age group. It thus seems that the idea of Disney World may be assimilated more intensely than the experienced reality.
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spelling curtin-20.500.11937-355132017-02-28T01:49:50Z Hearts and minds: Children's experiences of Disney world Pettigrew, Simone excitement Disney World leisure children’s consumption - consumer experience emotion Children’s experiences of theme parks were investigated using a broad range of data collection methods. The aim of the study was to assess the extent to which overall perceived enjoyment of the theme park experience is related to incidentspecific evaluations, periodic mood ratings, and levels of physiological excitement. The results show that for the two children participating in this study, Magic Kingdom did not provide superior experiences in terms of heart rate, mood, rides, and shows, despite the children reporting that they enjoyed this park more than the other parks visited. Expectations may have disproportionately influenced the children’s evaluations of their Disney World experience due to thestrength of the Disney brand among members of this age group. It thus seems that the idea of Disney World may be assimilated more intensely than the experienced reality. 2011 Journal Article http://hdl.handle.net/20.500.11937/35513 Routledge restricted
spellingShingle excitement
Disney World
leisure
children’s consumption
- consumer experience
emotion
Pettigrew, Simone
Hearts and minds: Children's experiences of Disney world
title Hearts and minds: Children's experiences of Disney world
title_full Hearts and minds: Children's experiences of Disney world
title_fullStr Hearts and minds: Children's experiences of Disney world
title_full_unstemmed Hearts and minds: Children's experiences of Disney world
title_short Hearts and minds: Children's experiences of Disney world
title_sort hearts and minds: children's experiences of disney world
topic excitement
Disney World
leisure
children’s consumption
- consumer experience
emotion
url http://hdl.handle.net/20.500.11937/35513