Applying "Design Thinking" in the context of media management education

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Applying "Design Thinking" in the context of media management education

“Design Thinking” – a cross-disciplinary and user centered method – is an approach towards the discovery of solutions and sparks innovative thinking in many ways. It also can be argued, that designers put themselves in the place of the user rather than co-creating with the consumer. Innovation is on...

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Bibliographic Details
Main Authors:	Lugmayr, Artur, Stockleben, B., Zou, Y., Anzenhofer, S., Jalonen, M.
Format:	Journal Article
Published:	Springer 2014
Online Access:	http://hdl.handle.net/20.500.11937/34834

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