Going out and the search for originality in China

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Going out and the search for originality in China

Can China improve the competitiveness of its culture in world markets? Should it focus less on quantity and more on quality? How should Chinese cultural producers and distributors target audiences overseas? These are important questions facing policy makers today. In this paper I investigate how Chi...

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Bibliographic Details
Main Author:	Keane, Michael
Format:	Book Chapter
Published:	Peking University Press 2012
Online Access:	http://eprints.qut.edu.au/view/person/Keane,_Michael.html http://hdl.handle.net/20.500.11937/32140

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