Tackle the Problem When It Gets Here: Pandemic Preparedness Among Small and Medium Businesses
Globally, governments and health authorities are preparing for pandemic influenza and producing resources to promote preparedness planning; however, there is little information available to inform the design of strategies to promote preparedness. Three focus groups were conducted to identify and to...
| Main Authors: | , , , , , |
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| Format: | Journal Article |
| Published: |
Sage Publications
2008
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| Online Access: | http://hdl.handle.net/20.500.11937/32119 |
| _version_ | 1848753573050974208 |
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| author | Watkins, Rochelle Cooke, Feonagh Donovan, Robert MacIntyre, C. Itzwerth, R. Plant, Aileen |
| author_facet | Watkins, Rochelle Cooke, Feonagh Donovan, Robert MacIntyre, C. Itzwerth, R. Plant, Aileen |
| author_sort | Watkins, Rochelle |
| building | Curtin Institutional Repository |
| collection | Online Access |
| description | Globally, governments and health authorities are preparing for pandemic influenza and producing resources to promote preparedness planning; however, there is little information available to inform the design of strategies to promote preparedness. Three focus groups were conducted to identify and to describe beliefs and perceptions about pandemic influenza and response planning among small and medium business owners and managers. Most participants were not concerned about the risk of pandemic influenza, and none had engaged in any planning for a pandemic. Findings show that participants were uncertain of the modes of transmission of pandemic influenza and what precautions could be taken prior to, or in the event of, a pandemic. Among the most important findings was participants' perceived inability to effectively prevent or control the spread of influenza within their workplace. These findings have important implications for the design of communication strategies to promote preparedness. |
| first_indexed | 2025-11-14T08:26:39Z |
| format | Journal Article |
| id | curtin-20.500.11937-32119 |
| institution | Curtin University Malaysia |
| institution_category | Local University |
| last_indexed | 2025-11-14T08:26:39Z |
| publishDate | 2008 |
| publisher | Sage Publications |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | curtin-20.500.11937-321192017-09-13T15:16:05Z Tackle the Problem When It Gets Here: Pandemic Preparedness Among Small and Medium Businesses Watkins, Rochelle Cooke, Feonagh Donovan, Robert MacIntyre, C. Itzwerth, R. Plant, Aileen Globally, governments and health authorities are preparing for pandemic influenza and producing resources to promote preparedness planning; however, there is little information available to inform the design of strategies to promote preparedness. Three focus groups were conducted to identify and to describe beliefs and perceptions about pandemic influenza and response planning among small and medium business owners and managers. Most participants were not concerned about the risk of pandemic influenza, and none had engaged in any planning for a pandemic. Findings show that participants were uncertain of the modes of transmission of pandemic influenza and what precautions could be taken prior to, or in the event of, a pandemic. Among the most important findings was participants' perceived inability to effectively prevent or control the spread of influenza within their workplace. These findings have important implications for the design of communication strategies to promote preparedness. 2008 Journal Article http://hdl.handle.net/20.500.11937/32119 10.1177/1049732308318032 Sage Publications restricted |
| spellingShingle | Watkins, Rochelle Cooke, Feonagh Donovan, Robert MacIntyre, C. Itzwerth, R. Plant, Aileen Tackle the Problem When It Gets Here: Pandemic Preparedness Among Small and Medium Businesses |
| title | Tackle the Problem When It Gets Here: Pandemic Preparedness Among Small and Medium Businesses |
| title_full | Tackle the Problem When It Gets Here: Pandemic Preparedness Among Small and Medium Businesses |
| title_fullStr | Tackle the Problem When It Gets Here: Pandemic Preparedness Among Small and Medium Businesses |
| title_full_unstemmed | Tackle the Problem When It Gets Here: Pandemic Preparedness Among Small and Medium Businesses |
| title_short | Tackle the Problem When It Gets Here: Pandemic Preparedness Among Small and Medium Businesses |
| title_sort | tackle the problem when it gets here: pandemic preparedness among small and medium businesses |
| url | http://hdl.handle.net/20.500.11937/32119 |