A Methodology to ascertain the level of failure in an e-commerce interaction
To ascertain the possible level of risk in an e-commerce interaction, the initiating agent needs to determine beforehand the probability of failure and the possible consequences of failure to its resources in interacting with an agent. The initiating agent can determine beforehand the probability of...
| Main Authors: | , , , |
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| Format: | Conference Paper |
| Published: |
School of Business, University of Auckland, New Zealand
2007
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| Subjects: | |
| Online Access: | http://www.pacis-net.org/ http://hdl.handle.net/20.500.11937/31855 |
| Summary: | To ascertain the possible level of risk in an e-commerce interaction, the initiating agent needs to determine beforehand the probability of failure and the possible consequences of failure to its resources in interacting with an agent. The initiating agent can determine beforehand the probability of failure in interacting with an agent either by considering its past interaction history with it or by soliciting recommendations from other agents. In both cases, it is imperative for the agent who is either considering its past interaction history, or who is communicating a recommendation about another agent, to know the accurate level of failure in interacting with the other agent. To achieve this, in this paper we propose a methodology by which the initiating agent of the interaction ascertains the level of failure in the interaction, after interacting with an agent. |
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