APA (7th ed.) Citation

Balnaves, M., O'Regan, T., & Papandrea, F. (2009). Survey Wars: The explosion of audience measurement. Network Insight.

Chicago Style (17th ed.) Citation

Balnaves, Mark, T. O'Regan, and Franco Papandrea. Survey Wars: The Explosion of Audience Measurement. Network Insight, 2009.

MLA (9th ed.) Citation

Balnaves, Mark, et al. Survey Wars: The Explosion of Audience Measurement. Network Insight, 2009.